{"id":6211,"date":"2020-04-08T12:05:00","date_gmt":"2020-04-08T12:05:00","guid":{"rendered":"https:\/\/www.viadirect.com\/?p=6211"},"modified":"2021-12-01T14:02:07","modified_gmt":"2021-12-01T14:02:07","slug":"viadirect-redesigns-wayfinding-software-markthal-shopping-mall-netherlands","status":"publish","type":"post","link":"https:\/\/viadirect-preprod.wylog.com\/es\/viadirect-redesigns-wayfinding-software-markthal-shopping-mall-netherlands\/","title":{"rendered":"MARKTHAL SHOPPING MALL"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In 2017, ViaDirect installed its wayfinding software in the Markthal shopping mall in Rotterdam.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a result of a renovation of Markthal\u2019s digital identity, ViaDirect has actualized the software as well as the hardware of the 5 kiosks in the shopping mall.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All the software was remade in order to represent the new image (digital identity) of this interesting shopping mall and some parts of the hardware were replaced to improve the performance of all the kiosks.<\/span><\/p>\n<p>The Markthal complex is a dual-use building, with a residential and a commercial part.<br \/>\nIt consists of 4,600 m2 of commercial space with about 100 fresh food stands, 1,600 m2 of restaurant space with 15 food stores and 8 restaurants and also 228 apartments. The Markthal center also has an underground parking lot with about 1,000 spaces.<\/p>\n<p>The inner facade of the Markthal is covered with a giant illustration, measuring 11,000 m2. This work is inspired by Dutch paintings, among others, which makes it a remarkable work.<br \/>\nThis shopping mall has won different architecture awards due to its futuristic and innovative design.<\/p>\n<h4><strong>ViaDirect wayfinding software for Markthal shopping mall includes :<\/strong><\/h4>\n<ul>\n<li><span style=\"font-weight: 400;\"> Real-time 3D wayfinding maps and itineraries<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> View public transport schedule of the surrounding area in real-time<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Events and promotions displayed<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The alphabetical search of shops<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Search by categories of shops, restaurants, and amenities (beauty &amp; health, food, and beverages, gifts and souvenirs, activities\u2026)<\/span><\/li>\n<\/ul>\n<h4><strong>About ViaDirect :<\/strong><\/h4>\n<div class=\"elementor-element elementor-element-bbe40c0 vd-header-content elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"bbe40c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n<div class=\"elementor-widget-container\">ViaDirect es la soluci\u00f3n l\u00edder en orientaci\u00f3n para directorios digitales.<\/div>\n<\/div>\n<div class=\"elementor-element elementor-element-bbe40c0 vd-header-content elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"bbe40c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n<div class=\"elementor-widget-container\">Present in 35+ countries, we help millions of people find their way in thousands of different places, whether shopping centers, airports, department stores, hospitals, universities, stations, cruise ships, i-townships, or even theme parks.We set up digital signage kiosks to allow your customers to better orient themselves and thus obtain a better customer experience.<\/div>\n<\/div>\n<div><\/div>\n<div>Our product is composed of a furniture, designed in France, with multiple designs, and an innovative software with many features such as a 3D map and transmission of key information, for your business.<\/div>\n<div><\/div>","protected":false},"excerpt":{"rendered":"<p>As part of the digital identity renovation of the Markthal mall in Rotterdam, ViaDirect redesigned the center&#8217;s software and hardware&#8230;<\/p>","protected":false},"author":3,"featured_media":9805,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ViaDirect redesigns its wayfinding software for NEW Markthal Mall image<\/title>\n<meta name=\"description\" content=\"As part of the digital identity renovation of the Markthal mall in Rotterdam, 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